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| HAR Law Library |
View Archived Articles in HAR Law Library (15)
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Search Engine Optimization: The Do’s and Don’ts |
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Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a Web site from search engines via search results.
With more than 85% of all new visitors to a Web site originating from major search engines such as Google, Yahoo, MSN and others, it is essential that every business implement a search engine marketing campaign that allows their customers to find them. While most Web site owners recognize the importance of a top search engine ranking for their business, very few have the search engine marketing knowledge or time required to ensure their Web site is ranked above their competitors, while still achieving maximum return on investment. [more...] More
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